Hi, I’m Eric.
I drive SALES GROWTH by connecting strategy, coaching, and enablement into systems that actually work in the field and with your people.
Director-level Sales Enablement & Operations Leader with 20+ years building the systems, coaching cultures, and execution frameworks that scale performance. I’m an Integrator and Builder, ready to help teams grow faster, lead better, and deliver results that stick.

I Build Sales Engines at the Intersection of People, Process, & Performance
Integrator & Builder • Servant Leader • Sales Enablement & Operations Exec
Behavior-Based Coaching • Operational Execution • Scalable Systems
20+
years leading enablement, ops, & execution systems
450+
team members led across retail, remote, and hybrid
$50M+
revenue managed across multi-state field operations
62%+
YoY growth through coaching, clarity, and execution

About Eric
I help teams win by turning vision and strategy into systems and processes that people actually use; and that actually work.
With 20+ years of experience, I’ve built coaching cultures, scaled enablement for 4,000+ reps, and led 450+ sellers to 62% YoY growth across 61 locations. Think of me as the builder who lays the foundation and wires the system; so strategy turns into scalable execution and results.
First and foremost, I’m a husband and dad of three. I’m also a Clemson Tiger and BBQ enthusiast.
What I Build. How I Lead. Why It Works.
🧱 People, Process, Performance
I don’t just drive alignment. I build the systems that make it real. From vision to execution, I connect people, process, and performance across decentralized, high-growth teams.

Sales Enablement That Scales
Built enablement for 4,000+ reps, driving faster adoption, shorter ramp, and stronger performance at scale.

Go-To-Market Ops & Analytics
Delivered dashboards in Excel, Tableau, and Salesforce, sharpening forecasting, clarity, and execution.

Sales Leadership & Field Execution
Led 450+ sellers to 62% YoY growth, scaling coaching systems, aligning execution, and improving results.
🎯 Coaching & Talent Development
Built coaching programs focused on behaviors, not just results, reducing attrition and developing high-performing leaders in both B2B and retail environments.
Featured Results
Strategic Operator • Servant Leader • Execution Architect • Behavior-Based Enablement • Integrator • Builder
I’m not just a coach. I’m the builder who makes strategy executable. I turn complexity into clarity, translate strategy into systems, and help teams execute with confidence. My work combines people-first leadership with operational precision to drive consistent, scalable growth.
I close the gap between vision and execution. From onboarding to compensation to forecasting, I design behavior-based systems that stick and deliver.
Career Highlights:
- Led 450+ sellers across 61 locations, delivering 62% YoY mobile growth
- Built enablement systems for 4,000+ sellers across 700+ retail locations
- Directed $50M+ in multi-state operations, overseeing GTM and labor strategy
- Redesigned compensation plans to improve clarity, alignment, and results
- Delivered forecasting dashboards and field-ready performance tools
- Led internal communications for 26K+ agents, turning strategy into action
- Positioned venture studio services to startup founders across the Southeast

